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| Publication Name: |
Dental Economics
(formerly Dental Office)
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Description of the Publication
A word from the Editor:
It is with a great sense of pride that I present the
2010 Dental Economics
editorial calendar. The content will quickly help you
understand why more
dentists read this magazine than any other dental business
journal. This is
THE journal that dentists read to find solutions to the
business problems they encounter every day in a dental practice. With our
new cover and changes in the format, 2010 will see Dental Economics continue
to be the leader by supporting new dentists and mature dentists in their
quest to learn the business principles and techniques for managing a successful
dental practice.
Since dentists save Dental Economics to show articles
to their team members and to discuss with their peers, your advertising
will be seen over and over again. An ongoing theme is our concentration
on esthetic dentistry. These articles help dentists grow their practices
both clinically and managerially to take advantage of the new concentration
on beautiful smiles. Today’s patients expect to be treated well and want
to look and feel good!
I am constantly on the lookout for new and innovative
ideas to keep Dental
Economics fresh and on the cutting edge of supplying
information to the
dental community. In addition to being editor, I have
a successful dental
practice and I lecture across the country to thousand
of dentists and their
teams. I am able to recognize trends and advancements
and bring this
information to our readers through Dental Economics magazine,
as well as on our new Web site, www.DentistryIQ.com.

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