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| Publication Name: |
Clinical Lab Products
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Description of the Publication
Mission Statement
Clinical Lab Products is the leading product news
magazine for key decision-makers in the clinical diagnostic laboratory.
New product announcements and editorial features showcase technologies
and economic strategies that assist laboratory professionals in providing
cost-effective, timely, and accurate patient diagnostic
Circulation
Lab Director/Administrator/Manager
16,318
Pathologist/Physician 5,810
Chief/Lab Technologist/Assistant Medical Technologist
5,700
Lab Technician 2,284
Technical Specialist 1,083
HIS/LIS Director/Manager 393
Section Supervisor/Manager of Chemistry, Microbiology,
Hematology/Oncology, Histology, Blood Bank, Immunology,
Toxicology, Coagulation, or Infectious Disease
8,314
Point-of-Care Testing/Patient Nursing Coordinator
363
Hospital Administrator/CEO/CFO/COO
854
Purchasing Director/Manager 933
Others allied to the field, including Scientist/
Clinical Researcher, Program Director, and Phlebotomist
2,948
TOTAL QUALIFIED CIRCULATION 45,000
Click for 2006 Editorial Calendar
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Want to advertise in this publication?
Then Email us at: Ads@Biotechmedia.com
MECHANICAL REQUIREMENTS
PRODUCTION REQUIREMENTS
PREFERRED AD FORMAT
Press-ready PDF/PDFX-1a – Four-color material must be CMYK. Two-color
material must be K + PMS or standard color.
COLOR PROOFS
For accurate color proofing on press, please provide a Fuji PictroProof,
Imation Matchprint, Kodak Approval, or any other SWOP color proof by the
materials deadline.
PRODUCTION CHARGES
No charge for properly supplied digital files prepared in accordance
with Publisher’s requirements. Advertiser may be charged for any work required
to update Advertiser’s provided files to meet Publisher’s requirements.
Any corrections are billed back to Advertiser at Publisher’s cost.
AD MATERIAL POLICY
Ad materials submitted by the material due date will be inspected for
adherence to publisher’s ad specifications. If ad materials are out of
spec, the advertiser will be notified, and new materials will be requested.
If ad materials are received after the materials due date, the publisher
will take reasonable measures to contact the advertiser to either promptly
supply new materials, have the publisher correct the materials at the advertiser’s
expense, or to run the ad “as is” with the publisher assuming no responsibility
for the accuracy or readability of the ad.
ISSUANCE, CLOSING DATE, AND CANCELLATION
Published 12 times per year. Cancellations are required in writing
prior to the published ad closing date. Cover positions can be cancelled
only with a 90-day written notice before closing date. |
Want to advertise in this publication?
Then Email us at: Ads@Biotechmedia.com
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