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| Publication Name: |
B&C (formerly Broadcasting
& Cable) Magazine
|
Description of the Publication
| Broadcasting & Cable is the definitive news
source on every aspect of the television industry: programming, finance,
technology, regulatory and media trends.
Broadcasting & Cable covers the entire spectrum
of broadcast, cable, satellite, telco, multimedia, broadband, and other
emerging technologies, and is the single most reliable source of industry
news and information available.
|
2006 B/W Publisher's Posted Rates
These rates qualify for the 5% Membership
Discount
Click here for more
information
|
1 X |
7 X |
13 X |
18 X |
26 X |
| Full Page |
9,485 |
9,025 |
8,285 |
7,740 |
7,085 |
| 1/2 Page |
6,500 |
6,135 |
5895 |
5,670 |
5,600 |
| 1/3 Page |
4,560 |
4,330 |
4,100 |
4,015 |
3,920 |
| 1/6 Page |
2,400 |
2,280 |
2,160 |
2,110 |
2,040 |
| COLOR RATES |
Fractional |
Page |
Sprd |
| 2-color standard, extra |
820 |
1,635 |
2,835 |
| 2-color matched-non metallic, extra |
1,310 |
1,910 |
3,490 |
| 2-color matched metallic, extra |
1,800 |
2,270 |
4,035 |
| 4-color process, extra |
1,635 |
3,220 |
5,440 |
| 5-color non-metallic, extra |
1,965 |
4,360 |
7,630 |
| 5-color metallic, extra |
2,290 |
4,745 |
8,175 |
Display Ad
| # of insertions |
Cost per inch |
| 1x |
$342 |
| 3x |
$274 |
| 13x |
$225 |
| 18x |
$220 |
| 26x |
$214 |
| 39x |
$211 |
| 52x |
$205 |
Column Widths
| 1 column |
2-1/4” |
| 2 columns |
4-5/8” |
| 3 columns |
7-1/16” |
| 4 columns |
9-1/2” |
| Max. height |
10” |
Line Ad
Line Ad (Text only) - minimum 20 words
Per word $4.03 Help Wanted
Per word $2.17 Situations Wanted |
| Print + Online: |
Print + additional $355 (30 days
online, 1 week e-newsletter) |
| Online Only: |
$805 flat (30 days online, 1 month e-newsletter)
|
| Blind box: |
Print + additional $55
|
PROFESSIONAL CARDS & SERVICES
SIZE: 2-1/4” wide x 1-3/8” high
| # of insertions |
Cost per issue |
(Single Box size) |
| 1-12x |
$218 B&W |
$229 Color |
| 13-26x |
$164 B&W |
$174 Color |
| 27-52x |
$82 B&W |
$93 Color |
| # of insertions |
Cost per issue |
(Double Box size) |
| 1-12x |
$327 B&W |
$338 Color |
| 13-26x |
$240 B&W |
$251 Color |
| 27-52x |
$131 B&W |
$142 Color |
GENERAL REQUIREMENTS
Printing Process: Heat set web Full Run.
Trim Size: 10-1/2 x 13-1/2.
Binding Method: Saddle Stitched.
Colors Available: Black and white; Black and one color; 4-color process;
Matched. Covers: 4-color process.
NON-BLEED
TABLOID AD PAGE DIMENSIONS
Sprd 20
x 11-7/8
1 pg 10-1/2
x 13-1/2
2/3 v 5-1/2
x 11-7/8
1/2 h 9-1/2
x 6
1/3 v 3-9/16
x 11-7/8
2/3 Page V (Stacked, ea) 5-1/2 x
5-11/16
1/2 Page Sprd 20 x
6
1/3 Page Sprd H 20 x 3-1/2
NON-BLEED
JR AD PAGE DIMENSIONS
Sprd 15-7/8
x 9-3/4
1 pg 7-7/16
x 9-3/4
1/3 sq
5-1/2 x
7-1/2
1/6 v 3-9/16
x 5-3/4
1/6 h 5-1/2
x 3-1/2
1/3 Page Strip 9-1/2
x 3-1/2
|
|
PERTINENT INFORMATION
*To guarantee your space, ads are due at 5:00 p.m. EST on Mondays prior
to the publishing date.
*For Classified Display ads, minimum ad size is 1 column wide x 1”
deep; minimum type size is 8 point.
*Artwork should be in EPS, PDF or TIFF format with a minimum dpi of
300. CMYK instead of RGB.
*B&C is published every Monday and deadlines are on Wednesdays
prior, depending on space availability. |
ISSUE AND CLOSING DATES
|
Issue
|
Issued
|
Space
|
Materials
|
| Nov 7/05 |
11/7 |
10/28 |
11/1 |
| Nov 14/05 |
11/14 |
11/4 |
11/8 |
| Nov 21/05 |
11/21 |
11/11 |
11/15 |
| Nov 28/05 |
11/28 |
11/18 |
11/22 |
| Dec 5/05 |
12/5 |
11/25 |
11/29 |
| Dec 12/05 |
12/12 |
12/2 |
12/6 |
| Dec 19/05 |
12/19 |
12/9 |
12/13 |
Want to advertise? Then email us at:
Ads@Biotechmedia.com
Published by:
B&C (formerly Broadcasting & Cable)
For more information call us at 925-932-6364
or email us at info@biotechmedia.com |
|
|
