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American Laboratory Sample Marketing Profile
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American Laboratory American Laboratory (journal format) is circulated to subscribers in the U.S., Canada, and Mexico. The subscribers are mainly analytical chemists, applied spectroscopists, and life scientists employed in industrial, government, and academic laboratories. Articles appearing in American Laboratory are submitted by scientists who are authorities in the field of laboratory instrumentation and focus on detailed applications of new and existing instrumentation. Articles are selected specifically to cover topics that are of current interest to readers and emphasize practical information, reporting advances in laboratory practice. American Laboratory contains supplemental sections specializing in Chromatography and Spectroscopy. Published 12 times per year.
American Laboratory News American Laboratory News is a tabloid publication received by the same group of scientists who subscribe to American Laboratory. With its primary focus on product news, American Laboratory News is complementary to the journal. The editorial content provides readers with up-to-date information about the most significant product introductions in the field and features short articles reviewing the latest innovations in laboratory equipment and applications. Published 12 times per year.
ISC Laboratory Buyers' Guide The combined subscriber lists of American Laboratory, American Biotechnology Laboratory, and American Environmental Laboratory (185,000 total subscribers) are also served by the ISC Laboratory Buyers' Guide. All major manufacturers of laboratory products are included in this Guide to assist subscribers in locating sources of products when they are planning purchases. Products are listed in alphabetical order, and under each heading, major manufacturers are displayed. The Buyers' Guide includes Company Listings, Product Listings, Manufacturers Directory, Company Information Services, and Product Literature. All of these are simultaneously published on the Internet. See Buyers' Guide rate card. Published annually.
ISC On-View Literature ISC On-View Literature is a booklet mailed to the combined circulation lists of American Laboratory,American Biotechnology Laboratory, and American Environmental Laboratory, for a total circulation of 185,000. It features current and informative product literature available from the most important manufacturers in our industry. Published 3 times a year.
American Laboratory Postcard Deck This loose card pack is circulated to the very same subscribers as American Laboratory. Published 4 times a year in March, June, September, and November.
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$710; Matched Color: $1,000; 4-Color: $1,800; Classified
Rate: $405
Premium Positions: Cover 3: 10%; Covers 2, 4, page 1, and opposite Table of Contents: 15% Frequency rates based on number of paid insertions in all ISC publications except ISC On-View Literature within 12 months.
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