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RN Magazine Online
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RN eNewsletters:
The RN eNewsletter is blasted out the middle of each month. We
offer leaderboard, skyscraper, logo and text ads. We are, however,
limited to four text ads per month. Ad space on the RN eNewsletters
is placed on a first-come, first-served basis. The text ads are indicated
with the word "Advertisement" above each ad. Attached is a copy of the
October,2009 RN eNewsletter which we blasted out on 10/23/2009. Click
here for it.
Attached is the eNews rate card. Click
here for it..
The September RN eNewsletter delivered 113,774 issues. Ad closing
is three weeks prior to the scheduled blast date. Click
here to return to the RN email page.
RN Website: www.RNWeb.com
They just completed a redesign of the RN website and we have leaderboard
and box ads available. The rates for the RN website are calculated
on a CPM basis at $80 per thousand impressions. You can also purchase
impressions on our Modern Medicine portal on the Nursing Channel,at www.ModernMedicine.com.
For the Nursing Channel on Modern Medicine, a leaderboard and a box ad
are available. The cost is the same as for the RN website at $80
per thousand impressions. Click here
to return to the RN email page.
Job Board:
We also have a Job Board for those clients who are interested in postings.
RN
Brochure, click here for it.
The Job Board ads will appear on the Modern Medicine portal at rncareers.modernmedicine.com.
Click here to return to the RN email
page.
NEED MORE INFORMATION?
Click here for the Publication Profile
Page
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Who They Are
RN sets the standard in providing its readers a source for credible
information as the first mass nursing journal to reference in text. This
journal clearly identifies RNs by
areas of practice.
• Average age is 41
• 65% earn $40,000 or higher
• 85% make hospital purchasing recommendations
• 62% initiate purchasing requests
• Average of 14 years of professional experience
• 42% hold Bachelor degree or higher
• 37% hold Associates degree
• 76% have Internet access
What They Buy
Nursing responsibilities have risen dramatically over the past 10 years
and nurses are
expected to perform more procedures and become more involved with total
patient
care. As such, they are more involved in physician office and hospital
purchasing
decisions. They recommend and have the authority to make purchases
for their
organizations as they see fit. Target them with:
• Office supplies
• Cleaning supplies
• Seminars
• Healthcare books and magazines
• Medical products and drugs
• Uniform apparel
Nurses also enjoy traveling to potential new work locations so they
represent a solid
prospect base for travel offers. RN is also a great opportunity for
consumer direct
marketers to reach a well employed workforce of women with plenty of
disposable
income for home purchases:
• Bath & beauty
• Casual apparel
• Travel gear
• Home decor
• Kitchen items
Why They Subscribe
Award winning editorial coverage includes drug updates, new items,
nursing
procedures, clinical techniques and a wide range of professional, legal
and career
features. Subscribers are career-motivated and self-improvement oriented.
Return to Main Publication Page
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Want to rent this list? Then Email
us at: ReLi@Biotechmedia.com
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RN Magazine Email
Broadcast Rates
Minimum Order 3000 Names
List Source Subscribers available are from a BPA
International audited publication.
Processing Fee: $45.00 Flat
Selections
Base Rate + $20/M
Job Title/Function
Business/Industry
Business Address
Geography
Gender
Max Per Site
All Other Selects $25/M
Processing Fee: $45.00 Flat
Minimum Order Fee: $75.00 Flat
How to Rent
an E-Mail List
A signed e-mail list rental contract is required with
each order before transmission.
Updating Cycle
Lists are updated quarterly. Please call for the most
current counts.
Cancellations
A $150 cancellation fee applies if the broadcast is cancelled
after delivery of the list to the service bureau and receipt of the approved
message.
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Publication Profile Page
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Tel: 727 343-6238
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